IDT’s New Web Site Parallels Precision of Its Cameras
Integrated Design Tools, Inc. Launches Site Rich in Functionality
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Allison Fogt
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As seen in Advanced Imaging Pro
TALLAHASSEE, Fla. — Integrated Design Tools, Inc. (IDT) officially launched its new Web site Nov. 12, marking the culmination of many recent milestones for the company. A leader in high-speed digital imaging, lighting and integrated solutions, the redevelopment of IDTVision.com allows IDT to better communicate its sophisticated product line, according to CEO Dr. Luiz Lourenco.
“This launch is part of our continued effort to provide the best in functionality at every level,” said Lourenco. “With breakthrough product announcements and the integration of the Redlake brand into the IDT family, this was the ideal time for a site transformation.”
In order to accomplish the task, IDT looked to 3W Studios, an award-winning Web design team headquartered in Tallahassee, Fla. The team, led by studio director Jeremy Spinks, took an integrated approach, working hand-in-hand with IDT to navigate challenges associated with doing justice to the capabilities of such high-level equipment.
According to Spinks, the “look and feel” of IDTvision.com intends to parallel the “exquisite simplicity” found in IDT’s products. The site now allows IDT to easily make product announcements and provides highly technical product descriptions in a painless format. In order to demonstrate the versatility of IDT’s digital imaging, a video gallery gives audiences a glimpse at what cameras can offer automotive testing, machine vision, military testing and digital cinema.
“The site is a perfect combination of design, programming and marketing,” said Spinks. “With seamless branding, we have achieved a clean, well executed design with the use of captivating multimedia elements.”
IDT continues to bolster its international presence, recently appearing at the 2008 Vision Show in Stuttgart, Germany. For more information on where you can find Integrated Design Tools or to learn about products and services, visit IDTVision.com.
About IDT
Integrated Design Tools, Inc. (IDT) provides digital imaging solutions to industries requiring unparalleled precision, versatility and performance. Founded in 1997, IDT’s team of leading scientists and professionals is rooted in the foundations of high-speed video, including EktaPro high-speed camera development. Taking the industry to new levels, IDT offers high-speed digital imaging along with highly integrated systems such as data acquisition and signal synchronization modules. With masterfully designed products, service excellence, and offices in North America, Europe and Asia, IDT continues to lead the industry through imagination and innovation. For more information, visit IDTvision.com.
